How to create memorable names, slogans, and persuasive brand messaging
3 posts
Naming & Storytelling
The band Muse is now @museband and Meta's new AI agent has @muse. What the platforms' own terms say about who owns a handle, and how taken your name already is.
Naming & Storytelling
Why startup names often sound weird at first, how that weirdness becomes memorable, and how to generate brandable, available domains with AI.
Naming & Storytelling
Learn how to reduce trademark risk when choosing a domain name and create a brandable, defensible domain safely without intellectual property damages.